Don’t make this mistake if you are to market your products or services at a Trade Show convention.
Question: What type of trade show booth or exhibit would you recommend to fit our company’s needs?
The answer to your question will depend a lot on what your goals are. Do you use trade shows to boost retail sales? There are certain companies that rely on trades shows, fairs, conventions, etc., to make most of their sales. This type of company usually sells a retail item such as cookware or women’s make-up that is not available in retail outlets,
